Munich, 25 March 2009 – The Scout24 group of companies has completely overhauled its Corporate Design. In future the individual marketplaces will be presented with a modern, uncluttered look and feel. First up was the online partner exchange FriendScout24, followed by the relaunches of the Corporate Website (www.scout24.com) and JobScout24 (www.jobscout24.de). All the other marketplaces will have been adapted to the new design by April 2009. The central component is the redesigned logo system, interlinking all the marketplaces.
The Corporate Design and logo work is based on the revamped Brand Identity – the core of the brand is the “best match” for the users: regardless of whether they are looking for a car, a partner or a property – with the Scout24 marketplaces they are sure to find the best result with confidence. Scout24 inspires the users during their search, enabling them to make up their own minds and take the right decisions. “In undifferentiated markets Scout24 provides the maximum overview possible, acting as a strong partner to help its users with really important decisions – at every phase of life”, explained Nadja Julich, Director Marketing of the Scout24 Holding GmbH. “Our dual aim is for searches in the Scout24 marketplaces to be rapid and efficient, and for our services to move and inspire people.”
The new Scout24 Corporate Design was created by the Berlin Design Agency Wolf. The innovative modern Web design and the striking logo concept were developed by the Internet agency SinnerSchrader, Hamburg.About the Scout24 Group
Scout24, a group of online marketplaces, offers sector-specific services in seven thematic areas, and has a presence in ten different countries. Scout24 makes it easier for its customers to find or to offer products, services and contacts, so saving them time and money. In this way Scout24 helps improve the transparency of the market. Around six million individuals every month take advantage of the services offered by the Scout24 Group: AutoScout24, ElectronicScout24, FinanceScout24, FriendScout24, ImmobilienScout24, JobScout24 and TravelScout24. Scout24 is a subsidiary of Deutsche Telekom AG.
Further information on Scout24 is available at www.scout24.com.
Press contact:
Scout24 Holding GmbH
Ergin Iyilikci
Vice President Corporate Communications / PR
Rosenheimer Straße 143b
81671 München
Tel.: + 49 89 490 267 397
Email: presse@scout24.com
